How ChatGPT Generates Search Results
When query is typed into ChatGPT, the process of generating an answer is more complex than a simple database search. Unlike a traditional search engine…
Microsoft Releases a new AI-powered Bing Search
Microsoft recently announced the launch of its new AI-powered Bing search engine and Edge browser, which is designed to to deliver better search, more complete…
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Google AI v ChatGPT and the Search Chatbot Race
With all the recent ‘buzz’ around AI search tools. and in particular ChatGPT, Google has recently announced that a new chat based search feature is…
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Would Google Really Exit the Australian Search Market?
The Australian government is proposing a new media code to ensure that the tech giants – Google and Facebook – pay for news content. However,…
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Alternative Search Engines
Despite Google’s dominance of the search market – particularly in the English speaking world – there are other search engines available which some people do…
Bing Ads becomes Microsoft Advertising
Microsoft announced at the end of April that they are rebranding Bing Ads – their paid search service – as Microsoft Advertising. It would appear…
The Benefits of Bing Ads
Bing Ads launched in Australia in July 2013 and now provides search marketers with the only real alternative to Google AdWords. Although it has a…