The Australian government is proposing a new media code to ensure that the tech giants – Google and Facebook – pay for news content. However,…
Continue Reading Would Google Really Exit the Australian Search Market?→
Despite Google’s dominance of the search market – particularly in the English speaking world – there are other search engines available which some people do…
Microsoft announced at the end of April that they are rebranding Bing Ads – their paid search service – as Microsoft Advertising. It would appear…
Bing Ads launched in Australia in July 2013 and now provides search marketers with the only real alternative to Google AdWords. Although it has a…
