Follow Our Regular Blog & Newsletter
We’ve been publishing a monthly newsletter since 2004 to inform customers about the latest trends and developments in the online marketing field, with a particular focus on search marketing and Google.
You can follow our regular blog posts on this website, or better still, sign up to our newsletter for a monthly summary of the main stories. You can also view a Subject Index which lists the most recent articles by category.
View the most recent blog posts here:
- Filtering Out Spam in Search
- Calculating Conversion Values for Google Ads
- Using Experiments in Google Ads
- Migrate Google Analytics Goals From UA to GA4
- About Google’s Search Rater Guidelines
- Using Auto Applied Recommendations in Google Ads
- Universal Analytics given notice by Google
- Bid Controls in Google’s Smart Shopping Campaigns
- Using TF-IDF Analysis In SEO
- Upgrading to Performance Max Campaigns