In the ever-evolving landscape of web development and digital marketing, user experience (UX) has emerged as a critical factor in determining the success of a…
Continue Reading User Experience Optimisation with Microsoft Clarity→
With all the recent ‘buzz’ around AI search tools. and in particular ChatGPT, Google has recently announced that a new chat based search feature is…
Continue Reading Google AI v ChatGPT and the Search Chatbot Race→
Google recently enhanced a useful tool on its Search Engine Results Page in the USA. The ‘About This Result’ panel now provides more details about…
Continue Reading Google’s ‘About This Result’ Panel in Search→
Google recently announced that it’s charting a course towards a more privacy-first web, with the phasing out of third-party tracking cookies. What does this now…
Things can change often and quickly on the web, but for a record of past websites, the Wayback Machine has always been a great point…
The annual Digital Advertising Expenditure report for the 2016 calendar year was recently published by the Internet Advertising Bureau of Australia and showed that total…
Continue Reading IAB Australia Reveals Digital Ad Spend Surpassed $7b in 2016→
In a quest to establish mobile site design best practices, Google recently partnered with AnswerLab in the U.S. to research how a range of users…
Google has just released some new benchmark reports in Analytics and these are now appearing in the reports menu. These reports provide another level of…
