If you attract website visits from Facebook, you can review the performance data for these users once they are on your website by using Google…
Continue Reading Tracking Facebook Activity in Google Analytics→
Last month Google quietly posted in a blog that their little used and much maligned social network – Google+ – will soon be ‘sunsetted’ and…
Continue Reading Google+ Days Are Numbered – But Should We Care?→
Over the past year, Facebook has been developing its standalone ‘Local’ app for mobile, and making it available globally so that it is becoming a…
Continue Reading Marketing With Facebook Local Business Pages→
At the end of August, Facebook announced that they were testing a new service called M. This is a personal digital assistant inside the Messenger…
An increasing number of businesses are using Facebook to advertise to their customers and target market. If your business is already doing so, or considering…
At the end of 2013, Facebook quietly changed its rules for ‘organic reach’ which has effectively ended the option for ‘free advertising’ used by many…
If you are using Facebook business pages as part of your social media marketing activity, there are a number of ways to run advertising on…
Continue Reading What are the Different Types of Facebook Advertising?→
Although Google+ is still struggling to establish itself as a viable social media alternative to Facebook, the number of users is increasing as Google integrates…
