Online Marketing Strategies for a New Decade
As we approach the end of the current decade, it can be a good time to look back over the past 10 years to see…
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Improving Mobile Website Conversion Rates
It’s a common issue that a mobile website has a lower conversion rate than the desktop version, due to a range of factors. However, since…
Google Shows New Website Icons in Mobile Results
Over the past month, Google has been showing small icons for each of the organic search results displayed on mobile and tablet screens. The new…
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Search Marketing with Voice Search Tools
One increasing trend in the search market over the past year or so has been the growth in the volume of searches using voice, either…
Google Confirms ‘Mobile-First’ Indexing
At the end of March, the Google Webmaster blog posted an article confirming the long expected roll-out of their mobile-first indexing for search. This comes…
Google launches Speed Scorecard and Impact Calculator
At the end of February, Google announced the launch of their new mobile Speed Scorecard and Impact Calculator, which is an easy-to-use online tool that allows…
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