In the early days of SEO, ‘black-hat’ techniques such as hidden ‘keyword stuffing’ and ‘link farms’ were prevalent. Thankfully, things have progressed significantly since then…
Continue Reading Caution About Link Schemes From Black Hat SEOs→
In another new development for Google Analytics, there is a newer version of the Search Console report now being rolled out, which helps to provide…
Continue Reading More Detailed Search Console Data in Google Analytics→
In an interesting development from Google – who are usually notoriously coy about releasing detailed information about how to achieve good search rankings – they…
Continue Reading Google Updates Details on Improving Local Ranking→
Google’s numeric rating of how important it considers pages to be will soon no longer be accessible to the public. Website marketers and SEO practitioners…
Every website should have the basics for SEO – search engine optimisation – in place, particularly as there are many things that can be controlled…
This article examines a topic that is currently of great interest to the SEO industry. Changes to Google’s ranking algorithms can have a significant impact…
Google recently announced that it will soon introduce a search ranking adjustment to clamp down on the use of web pages that are created solely…
Continue Reading Google Sets Guidelines for SEO Doorway Pages→
In a follow up to our December 2014 articles on ‘Google’s Mobile-Friendly Search Results’ and ‘Using Mobile Performance’, we take a look at, more specifically,…
Google has just announced the introduction of a ‘mobile friendly’ label which will appear in their mobile search results, to indicate which websites are likely…
In a rare move, Google announced at the start of August that they would be using HTTPS encryption as a positive ranking factor, in an…
Continue Reading Google Announces Https as a Ranking Factor→
In Google’s continuous effort to clean up the quality of their search results, they introduced a significant algorithm change in 2011 which became known as…
Sometimes website owners have to move the site, from a more basic server move to a more complex domain change. These changes can have a…
At the beginning of June, Google announced the introduction of ‘Google My Business’, the new account for companies to target their local market. This service…
Over the past few years, Google has introduced some high profile updates to their search ranking criteria, in an attempt to improve the quality of…
Continue Reading SEO Trends and Scaremongering Sales Tactics→
Google has implemented strict approaches over the past year through penalising and removing link building networks and spam guest bloggers from search engine rankings. Guest…
