Google’s Mobile Ranking Algorithm Update
In a follow up to our December 2014 articles on ‘Google’s Mobile-Friendly Search Results’ and ‘Using Mobile Performance’, we take a look at, more specifically,…
Google’s Mobile-Friendly Search Results
Google has just announced the introduction of a ‘mobile friendly’ label which will appear in their mobile search results, to indicate which websites are likely…
Google Announces Https as a Ranking Factor
In a rare move, Google announced at the start of August that they would be using HTTPS encryption as a positive ranking factor, in an…
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The SEO Impact of Panda 4.0
In Google’s continuous effort to clean up the quality of their search results, they introduced a significant algorithm change in 2011 which became known as…
Guidelines for Moving Websites
Sometimes website owners have to move the site, from a more basic server move to a more complex domain change. These changes can have a…
Introducing ‘Google My Business’
At the beginning of June, Google announced the introduction of ‘Google My Business’, the new account for companies to target their local market. This service…
SEO Trends and Scaremongering Sales Tactics
Over the past few years, Google has introduced some high profile updates to their search ranking criteria, in an attempt to improve the quality of…
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The Role and Importance of Landing Pages
If you’re using Google AdWords, a good landing page can provide your business with a series of important benefits, including improving your Quality Score, which…
Google Targets Bad Link Networks
Google has implemented strict approaches over the past year through penalising and removing link building networks and spam guest bloggers from search engine rankings. Guest…
Using Google Webmaster’s Search Query Data
Anybody who regularly runs Google Analytics reports would be familiar with the increasing percentage of keywords bundled into the rather unhelpful “(not provided)” data category.…
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