Back in October 2020, Google added a new video on YouTube called “Trillions of Questions, No Easy Answers: A (home) movie about how Google Search…
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Links between websites and pages are a key part of any SEO strategy, particularly on Google. However, links that are intended to manipulate Google’s PageRank…
You may sometimes hear reference to ‘topic clusters’ as part of a search engine optimisation (SEO) strategy, but what are they and how different is…
Over the past month there have been changes made to the Search Terms report in Google Ads, with more data being available to advertisers. This…
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A recent notable announcement from Google is that it has updated the method it uses to generate web page titles in the search results. This…
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Google recently enhanced a useful tool on its Search Engine Results Page in the USA. The ‘About This Result’ panel now provides more details about…
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In March 2021 Google introduced a significant change to the way in which it indexes websites by indexing only mobiles sites. Google has been using…
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The Australian government is proposing a new media code to ensure that the tech giants – Google and Facebook – pay for news content. However,…
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Google’s page experience signals measure how users perceive the experience of interacting with a website page and contribute to its ongoing work to ensure people…
A popular SEO plugin for WordPress is Yoast. One of its key features is a red, amber and green ‘traffic light system’ which many SEO…
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Despite Google’s dominance of the search market – particularly in the English speaking world – there are other search engines available which some people do…
A significant part of any website marketing strategy is to consider page experience and the overall user experience (UX) of a site, as this can…
The coronavirus (COVID-19) pandemic has rapidly become a global concern over the past few weeks, and with the news dominated by regularly changing events, one…
At the end of January Google announced the launch of a new version of the Removals report in Search Console. The report allows site owners…
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Google is constantly updating its search algorithms to give searchers the best user experience with the most relevant results for their search. In turn, SEOs…
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