Tracking Phone Calls from AdWords
It’s vital to track conversions from advertising spend on AdWords, whether they are sales, online enquiries, sign-ups or other actions that might take place following…
Refine Your Google Search Skills
As Google develops its search database and results list for any given search, so do searchers become more sophisticated in the way they use Google…
Avoiding Fake Emails
Ever since emails became a mainstream part of the Internet, the use of unscrupulous or fake emails to try and trick recipients have been a…
How to Avoid Being Targeted by Hackers
Google has recently been publishing a series of articles for website owners with tips and techniques to avoid their websites being hacked. This is because…
Guidelines for Moving Websites
Sometimes website owners have to move the site, from a more basic server move to a more complex domain change. These changes can have a…
The Role and Importance of Landing Pages
If you’re using Google AdWords, a good landing page can provide your business with a series of important benefits, including improving your Quality Score, which…