Follow Our Regular Blog & Newsletter
We’ve been publishing a monthly newsletter since 2004 to inform customers about the latest trends and developments in the online marketing field, with a particular focus on search marketing and Google.
You can follow our regular blog posts on this website, or better still, sign up to our newsletter for a monthly summary of the main stories. You can also view a Subject Index which lists the most recent articles by category.
View the most recent blog posts here:
- Fighting Invalid Clicks: Safeguarding the Integrity of Digital Advertising
- Understanding the Search Partner Network in Google Ads
- Generative Engine Optimisation (GEO) vs SEO: Understanding the Key Differences
- How to Protect Google Performance Max Campaigns from Spam and Low-Quality Traffic
- Google’s Change to Country Domains
- Google Search Console Enhancements: Integrated Insights & Annotation Tools
- Best Practices for Optimal Google Ads Campaign Structure
- 7 Ways to Improve the Performance of a Google Ads Campaign
- Google Introduces AI Max for Search Campaigns
- Google Launches AI Mode for Search