Refine Your Google Search Skills
As Google develops its search database and results list for any given search, so do searchers become more sophisticated in the way they use Google…
Useful New AdWords Features for e-Commerce
Google recently introduced some useful new AdWords features, about which e-Commerce retailers should be aware. 1. Promotion extensions These ad extensions allow you to append…
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Page Speed to Impact Mobile Search Rankings
Google’s studies have shown that people really care about the load-speed of a page particularly on mobiles, as they want to be able to find…
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A New Look for Google Search Console
Following a few months of beta testing, Google has announced that it will start rolling out a new user interface for the Search Console tool,…
New User Focused Reports in Google Analytics
A common view of web marketers is that understanding user journeys across channels and devices is critical to marketing success. Since today’s customers have very…
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SEO Starter Guide from Google
Contrary to some beliefs, Google wants to encourage SEO, as long as it’s done correctly in a way that helps the searcher’s experience and gives…