Google’s Test My Site Gets a Full Re-build
As the mobile web is still the most widely used platform where people turn when they want to know, go, do or buy, it’s important…
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Google’s New Personal Analytics Reports Announced Today
In a surprise new move, Google has just announced that they are launching a new Personal Analytics service today, which will use all the data…
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Announcing Domain-wide Data now in Search Console
In a follow-up to our latest blog on Search console, Index Coverage Status Reports in Google Search Console, this one takes a look at Google’s…
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Average Position Metric to Disappear from Google Ads
Average position has always been an important metric for advertisers to use in Google Ads (AdWords), but in recent months this has been demoted from…
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Index Coverage Status reports in Google Search Console
We’ve covered Google Search Console in previous posts, and anyone running a website who is concerned about Google traffic to their site should have this…
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Mobile Speed Scores for Landing Pages in Google Ads
Google has always been about improving user-experience on the web. This focus has recently been upon improving mobile load speed and in July 2018 it…
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Click Share Data Coming to Google Ads
There are a wide range of different metrics available to view within a Google Ads campaign, and Google have just announced a new figure that…
Using Goal Values in Google Analytics
Whenever goals are set up in Google Analytics, there is the option to include a goal value. This will be a set value generated whenever…
Setting Up Goals in Google Analytics
Following on from the previous blog post about conversion tracking, a key part of that process should be the use of goal tracking in Google…
Calculating Conversion Cost for Google Ads
With the start of the new year, it’s a good time to review marketing objective and targets, with one of the main key performance indicators…
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