In an interesting development from Google – who are usually notoriously coy about releasing detailed information about how to achieve good search rankings – they…
Continue Reading Google Updates Details on Improving Local Ranking→
Google recently identified ‘Clickjacking’ as an emerging threat to cost-per-click display ads. This is a type of web attack where the appearance of a website…
Continue Reading Google Rolls Out More Defenses to Thwart Clickjacking→
Google’s numeric rating of how important it considers pages to be will soon no longer be accessible to the public. Website marketers and SEO practitioners…
In a quest to establish mobile site design best practices, Google recently partnered with AnswerLab in the U.S. to research how a range of users…
Conversions are a key metric for AdWords accounts, to help advertisers make better use of their ad spend. However, some companies haven’t got conversion tracking…
Continue Reading Google Introduces Smart Goals Optimisation in AdWords→
The start of a new year is usually a good time to review what’s been and to plan for what’s to come, and so we’d…
