Google Ads amends Call Only ads
Google has recently announced a change to the Call-Only advert option in Google Ads, which previously only allowed searchers to call a business and not…
Google Ads Tips in Response to COVID-19
Google has provided some useful recommendations about the best way to manage Ads campaigns (including ‘Smart’ ones) during the COVID-19 crisis. With the changes in…
Google Ads Bid Strategy Report
A useful report within Google Ads is the bid strategy one which is an important tool to understand how Smart Bidding strategies on Search are…
Coronavirus and Google Ads Management
Recent stats from the U.S. state that due to Coronavirus, visits to bricks and mortar stores in the week prior to March 25th compared to…
Coping with Coronavirus
The coronavirus (COVID-19) pandemic has rapidly become a global concern over the past few weeks, and with the news dominated by regularly changing events, one…
Using the Performance Planner Tool in Google Ads
Performance Planner is a useful tool in Google Ads (which is available under the Tools menu) that provides directional insights into how changes could impact…
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