Google recently introduced some useful new AdWords features, about which e-Commerce retailers should be aware. 1. Promotion extensions These ad extensions allow you to append…
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Charities and non-profits who use Google AdWords Grants accounts have received notifications of changes to some key policies for 2018 which may have an impact…
In response to Google’s research that 61% of marketing decision makers struggled to access or integrate the data they needed last year, they created Data…
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All AdWords advertisers are now being moved over to the new look ‘AdWords Experience’ and this is being encouraged by Google with some new innovations…
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It will soon be posible to get visitors to a landing page from AdWords faster with parallel tracking. As technology enables more assistive experiences, consumer…
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The AdWords daily budget is calculated by Google over a month-long billing cycle, based on 30.4 days. Due to the daily fluctuations in traffic and…
